In 2005, Laurel was working in Washington, DC and remembered a dream she’d had the night before where she was using new tools and materials to create jewelry – tools and materials she’d never used before! Laurel left work early that day and rushed home to begin to research and plan. Six months later, Laurel Denise had a website and orders coming in. Since the beginning, Laurel’s heart has been to encourage customers through everyday items. She continues to live out this mission where she lives in the Blue Ridge Mountains with her husband and two daughters.